Georgia Florida Title Transfer

Social Media and damage not covered .. (Social Media Damage Blues)

Avevo pensato molte volte di scrivere un post del genere... poi, come spesso happens here is that someone, gently pushing me more or less as I had in mind.

That 's what happened to me reading this post inititolato When Social Media Marketing is starting to damage .

provocation Richard Esposito can perhaps be summarized in the phrase "... the Social Media Marketing is not the world of toys."


There is no doubt, looking around, and someone must have thought he must have believed that just use a technology, a format, to become immediately and profitably "2.0".

stresses Riccardo: "... the Twitter account with 2-3 pages remain mute tweets that share a few links and Facebook Fan Page turn into a jumble of meaningless work and blogs ... well, blogs are born and die in a few weeks. "

As I have written several times The question is cultural and strategic.

embracing the concept "markets are conversations " in their marketing efforts is to change its relationship with the market, means that you have clearly defined objectives and an overall strategy (not just online) to achieve them, you must have in mind that the level of commitment must be total and at all levels, which will make available resources human and financial resources to develop continuously the activities undertaken: in short, a commitment not easy.

If you fall into the ambiguity of the advertising media have found very trendy, low-cost, where all enthusiasts will flock to your brand just because you're there, the damage will come.